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Be sure to use the correct format for a news release (chapter 15).

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Select a “timely” topic (personnel promotion, public speaker, etc.) and write a news release. Keep your target audience in mind as you write the release. Be sure to use the correct format for a news release (Chapter 15). Following the news release, indicate who is your target audience, which media you would use for this release, and why that is the appropriate media. The news release should be one page and not exceed 500 words. Conduct research beyond the textbook and include citations and a reference list in APA format to support your work. The Practice of Public Relations, 14th Edition ISBN: 9780134895505 By: Fraser P Seitel

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